Competitive Promotion Intelligence

Track and visualize your competitor promotional campaigns across every marketing channel.

Spend your marketing dollars wisely, armed with actionable insights about your competitive landscape.

Make marketing decisions with confidence and foresight.

Get the full view of competitor promotional calendars

See your competitors’ monthly, quarterly, and annual promotional efforts in real-time.

Analyze campaigns by region, persona, and device

Understand how different personas are being targeted through SMS, CRM, Social Media and in-app.

Visibility across all their marketing channels

A full view to shed light on competitor strengths and weaknesses across their marketing tactics.

Benchmark your marketing performance 

Discover key opportunities to improve retention and conversion through the marketing journey.

Enhance Strategic Planning

Identify market gaps, potential opportunities for differentiation, and areas for innovation.

Optimize Market Positioning

Analyze what resonates with your audience through competitors' campaigns.

Drive Innovation

Capitalize on emerging market trends, keeping your brand at the forefront of innovation.

Improve Customer Engagement

Optimize your marketing strategies and enhance the overall customer experience.

“Watchful’s data is extremely valuable for telling stories, for example over the last 3 quarters, we’re trailing stock coupon usage or outreach or the number of touch points with customers against our competitor, by 20%, 30%, 50%, or 100%. It’s important that we can tell that story as we’re trying to get more marketing dollars. Watchful is the only provider providing this data.“

GM, leading global retailer